Introduction:

Realstreets provides digital imagery of city streets for print, screen, projection and web. The content can be configured in a variety of different ways to suit a wide range of purposes.

The imagery operates in two distinct modes:
1 - photo-realistic imagery consisting of digitally composited and manipulated high resolution photographs
2 -manipulated art imagery, utilising digital photography as a starting point and employing a wide variety of computer based techniques.

The project was launched in the vibrant city of Brighton and Hove, located on the south coast of the United Kingdom, as part of the Brighton Fringe Festival in May 2003 and has now expanded to other locations. The Realstreets images of Brighton and Hove streets have proved very popular both in Brighton and internationally and have been exhibited widely.


Realstreets projects:

Realstreets provided photo-real and abstract digital art images of the streets of the King's Cross area of London for P&O Property. The imagery is displayed on a video wall installation at the gateway to the new Regent Quarter Development.

Realstreets are currently producing street imagery of the city of Edinburgh, Scotland, which will be available in early 2007.

Numerous other Realstreets commissions have been produced for both corporate and private customers.




Aesthetics:


In aesthetic terms the Realstreets images draw our attention back to an urban architecture that is so often overlooked. We are prompted to re-evaluate the fabric of the cityscape. The images themselves vacillate between the interpretations of reality given to us by fine art and photography - images that are simultaneously ideal and real.

As a documentation of urban landscape the project represents a contemporary ‘Doomsday Book’ - an asiduous visual ‘listing’ of commercial life. Here are images that register, catalogue and capture the city - rendered from files of electronic information.

The location of the art contrasts real and virtual - a juxtapostion that invokes a variety of contemporary debates emerging from the development of new technology. Whether we encounter these images as projections in the city, prints in shops or as web pages, we are driven to question the nature of REALSTREETS.


Links:


realstreets@thecreativemix.com

Web

Realstreets

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